1) Who we are (data controller)
This website is operated by Apextril Pty Ltd (referred to as “Apextril”, “we”, “us”, or “our”). We are responsible for deciding how and why personal information is processed when you interact with our website and services described on it.
Registered address
Apextril Pty Ltd
Level 14, 5 Martin Place, Sydney NSW 2000, Australia
Contact
General: [email protected]
Phone: +61 2 8015 9740
Privacy: [email protected]
If you are located in the European Economic Area (EEA) or the United Kingdom and access our site, GDPR style rights and disclosures may apply to you. We include these disclosures for clarity and to support consistent handling of requests, even when our primary operations are in Australia.
2) Personal information we collect
We collect information that you provide directly and information collected automatically through standard web technologies. We do not request sensitive categories of information through our website forms. If you choose to include sensitive details in a message, you do so voluntarily, and we recommend keeping submissions limited to what is necessary for your request.
Information you provide
- Full name (for addressing you and maintaining accurate records)
- Email address (for responding, sending requested materials, and optional updates)
- Phone number (for optional call back or clarification when requested)
- Message content if you submit a question or request details in free text fields
- Consent records (your acceptance of Privacy Policy and Terms for form submissions)
Information collected automatically
- IP address and approximate location derived from it (for security and diagnostics)
- Device and browser information (type, version, OS, language settings)
- Usage data such as pages viewed, navigation patterns, and interaction events
- Cookies and similar identifiers (strictly necessary and, if permitted, analytics)
- Server logs including timestamps, referrer headers, and error codes
We do not intentionally collect government identifiers, payment card details, or health data through the registration form. If we later offer paid consultations, any payment processing would be handled through a dedicated payment provider and governed by their policies, in addition to ours.
3) How we collect personal information
We collect personal information through standard, transparent methods. The specific method depends on how you interact with Apextril and which features you use.
Web forms and direct communication
When you use the registration form on /register/ or request information, you provide your name, email address, and phone number. We collect these details so we can respond, deliver the requested information, and record your preferences. If you contact us by email or phone, we process the information you provide during that communication.
Cookies, analytics tools, and server logs
Like most websites, our servers automatically record technical information to operate the site securely and reliably. We also use cookies and similar technologies to remember cookie preferences and to support analytics when you choose “Accept” on the cookie banner. Our analytics implementation is designed to support aggregated measurement rather than identifying you directly.
Analytics and marketing pixels
We may use Google Analytics 4 to understand overall site usage and improve content. If we run advertising campaigns, we may also use a Meta Pixel for campaign measurement. These tools are enabled only when you accept analytics cookies in the cookie banner. If you reject cookies, we will not intentionally set analytics or marketing cookies from these tools on your device.
4) Legal basis for processing (GDPR Art. 6)
If GDPR applies to your situation, we rely on the following legal bases. Where Australian privacy law applies, we process personal information in line with the Australian Privacy Principles, and we use these bases as an additional framework for clarity.
Data category
Purpose
Legal basis
Name, email, phone (form submissions)
Respond to requests; provide materials; optional consultation scheduling
Contract/steps prior to contract (Art. 6(1)(b)) where applicable; Legitimate interests (Art. 6(1)(f)) to respond; Consent (Art. 6(1)(a)) for optional marketing updates
Cookie preferences and identifiers
Remember choices; maintain site functionality; analytics when permitted
Consent (Art. 6(1)(a)) for analytics; Legitimate interests (Art. 6(1)(f)) for strictly necessary functionality
IP address, server logs
Security, troubleshooting, abuse prevention, performance monitoring
Legitimate interests (Art. 6(1)(f)); Legal obligation (Art. 6(1)(c)) where required by law
Where we rely on legitimate interests, we balance our interest in operating and improving Apextril against your privacy rights and implement safeguards such as limited retention, access controls, and opt out choices for optional processing.
5) Why we use personal information
We use personal information to operate Apextril as a digital insights hub and to communicate with visitors who request information. We do not use your data to make decisions that produce legal or similarly significant effects through automated processing.
Service delivery and support
- Respond to requests made through registration or direct contact
- Provide overview materials and requested information about the platform
- Coordinate optional consultations when you ask for them
- Maintain internal records of communications for quality and continuity
Site improvement and protection
- Maintain security, prevent fraud, and detect abusive activity
- Monitor performance and diagnose errors to keep the site reliable
- Measure aggregated usage (only when analytics cookies are accepted)
- Comply with legal and regulatory obligations when they apply
Marketing communications
If you opt in to receive updates, we may email you about new insights, platform updates, or related informational content. You can unsubscribe at any time using the instructions included in each message, or by contacting [email protected]. We do not send marketing messages based solely on browsing activity if you have rejected analytics cookies.
6) How long we keep data (retention)
We retain personal information only for as long as needed for the purposes described in this policy, unless a longer period is required by law or necessary to resolve disputes. Retention periods can vary depending on the type of data and how you interact with us.
Core retention periods
- Form submissions: up to 2 years from last interaction
- Email list (if you subscribe): until you unsubscribe, then deleted within 30 days
- Support communications: up to 24 months for continuity and quality
- Security logs: typically 90 days, unless needed for investigation
Analytics and cookie related data
- Analytics data: 14 months (aggregated reporting and diagnostics)
- Cookie preference record: stored locally in your browser until cleared
- Strictly necessary cookies: session based or short duration depending on function
If you request deletion, we will delete or de-identify eligible data sooner where practical, subject to legal requirements and legitimate operational needs (for example, keeping a minimal suppression record to respect an unsubscribe request).
8) International data transfers
Apextril is based in Australia. Depending on the tools we use, personal information may be processed or stored in countries outside Australia, including the United States or other locations where our service providers operate. International transfers can occur when a cloud provider stores backups, runs security services, or when an email service processes messages.
If you are in the EEA or the UK and GDPR applies, we rely on appropriate safeguards for international transfers, such as the European Commission’s Standard Contractual Clauses (SCCs) and, where relevant, supplementary measures such as encryption and access controls. Where an adequacy decision is available for a destination, we may rely on it.
You can request more details about our transfer safeguards by contacting [email protected].
9) Your rights and choices
You have choices about how your information is used. Some rights depend on where you live and which laws apply. We aim to respond to all privacy requests in a reasonable timeframe and to verify identity where necessary to protect you and prevent unauthorised access.
GDPR rights (EEA/UK users)
- Access: request a copy of personal data we hold about you
- Rectification: correct inaccurate or incomplete information
- Erasure: request deletion in certain circumstances
- Restriction: request limited processing in certain cases
- Portability: receive data you provided in a structured, commonly used format
- Object: object to processing based on legitimate interests
- Withdraw consent: where processing relies on consent, you can withdraw at any time
How to exercise rights
Email [email protected] with your request and the email address you used on our forms. We may ask for additional information to confirm your identity. We will respond within a reasonable timeframe and, where legally required, within statutory deadlines.
If you are in Australia, you can also raise a complaint with the Office of the Australian Information Commissioner (OAIC). If you are in the EEA/UK, you have the right to lodge a complaint with your local supervisory authority. For Ireland, as an example authority often referenced for cross border processing, this is the Data Protection Commission (DPC).
We encourage you to contact us first so we can address concerns directly and quickly.
Unsubscribe and deletion options
If you receive email updates, use the unsubscribe link in the email. You can also request deletion or suppression by emailing [email protected]. We may keep a minimal record of your request to ensure we respect it in the future.
11) Children’s privacy
Apextril is not directed to children under 16 and we do not knowingly collect personal information from children under 16. If you believe a child has provided personal information to us, please contact [email protected] and we will take steps to delete the information where appropriate.
12) Changes to this policy
We may update this Privacy Policy to reflect changes to our practices, tools, legal requirements, or the features offered through the website. When we update the policy, we will revise the “Last Updated” date at the top of this page. If changes are material, we may also provide a notice on the website, and where appropriate, notify you by email if you are subscribed to updates.
Continued use of the website after an update means you understand the revised policy. If you do not agree with the updated policy, you should stop using the site and contact us regarding any concerns.
13) Contact and privacy requests (DPO style contact)
For privacy questions, requests to access or delete data, or to opt out of communications, contact our dedicated privacy address. We will respond and may request verification information to ensure we protect your data.
Privacy contact email
Include your name and the email address used on the form so we can locate your record.
Mailing address
Apextril Pty Ltd
Attn: Privacy Requests
Level 14, 5 Martin Place, Sydney NSW 2000, Australia
For security, do not include sensitive information in postal mail unless necessary.
Related pages
For additional legal information, review our Terms of Service, Disclaimer, and Refund Policy.
Summary for quick reference
We collect name, email, and phone when you register so we can respond and provide requested information. We collect IP and device data for security and reliability. Analytics cookies are optional and controlled by the cookie banner. We do not sell personal data. To unsubscribe or request deletion, email [email protected].